Work Wear Uniforms and Advertising
If you are a
business owner and employ people to work for you, then you may wish to consider
having standardised work wear uniforms for your members of staff. If you are in
a business which involves facing the customers face to face, then it would a
great idea to let them wear uniforms. Wearing one shows a level of
professionalism and also helps for your workers to stand out from everybody
else. You can also use the opportunity to advertise your company on the
uniforms and help to create a brand identity for your business.
Work
Wear for Any Industry
It really does
not matter what industry that you are in; there is suitable work wear available
which you can use as uniforms for your employees. There is just about every
type of clothing that you can think of that would be used in a workplace such
as:
Coveralls
|
Work Trousers
|
Hi Vis Jackets
|
Fleece Jackets
|
Sweatshirts and
Hoodies
|
T-Shirts &
Polo Shirts
|
Jackets
|
Head Gear
|
Hi Vis
Waistcoats
|
Gloves
|
Scarves
|
And much more!
|
You can choose to
give your workers full uniforms and have them branded with your
company logo and details, or you can choose to provide only a basic one such as
jacket and trousers. Whatever you decide to use as your company uniform, you
will need to make sure that you choose something which is practical, as well as
durable.
The colour that
you choose is also important, especially if your workers are liable to get
dirty through their work. If you have a budget, you can produce this free of
charge for your full time employees, or alternatively you can offer uniforms at
a subsidised rate, so the company does not have to absorb the full cost of the
uniforms. If you ask a lot of workers, especially if they tend to get dirty,
they would most probably prefer to have uniforms even if it does cost them a
small amount.
Advertising
your Brand
As well as
portraying a professional image of your company, you are also promoting your
brand. If you provide vehicles for your workers, you will most likely use good-looking,
tuned-up vehicles to promote your business and services that you offer. So why
not do the same with your workers uniforms as well? The cost of embroidery or
printing is pretty minimal when purchasing in bulk, so whatever kinds of
clothes you are looking to supply to your workers, you can have them in your
corporate colours, and promote your business to the public. This is a great
form of advertising as your business is getting exposure where ever the uniform
is worn, whether your workers are off duty or not! This does not mean that you
should have a load and wacky uniforms to attract attention, remember you want
your workers to want to wear the uniforms!
When it comes to work wear uniforms, tasteful and practical colours are required,
as well as being comfortable for your employees to wear. There are lots of
places that you can advertise your business discreetly, whilst still being
tasteful. You can place a badge on Polo Shirts, T-Shirts, Jumpers, Jackets,
hats, gloves, as well as lots more items, and a badge can be discreet as well
as also advertise and promote your brand. The back of jackets is also a good
spot for promoting your brand if your workers are outdoors a lot.
The list really
is endless, but you do need to keep your ideas useful and tasteful. The last
thing you want is a mutiny of your workers, who do not want to wear an
embarrassing uniform.

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